AYTO

Creative Brief

Are you the one came back to MTV and it was time for a new fresh look. We were tasked with a full campaign, the show open, the aftershow packaging, promos, and out of home campaign. Covering print, digital, social and on-air with one cohesive new brand look for the show.

Credits

AYTO
Client	MTV
SVP/VPs of Design	Joe Ortiz, Andrei Chahine & Romy Mann
Art Director / Designer	Rebecca Simnowitz
Producer	Ross Jeffcoat
Photographer	F. Scott Schafer
Writers	Justin Freidus & Hannah Vanderpoel